Best Athleisure Brands: From Budget to Splurge
Best Athleisure Brands: From Budget to Splurge (2026 Guide)
Athleisure has transformed from a workout-only wardrobe category into a lifestyle essential. Whether you're hitting the gym, running errands, or working from home, the right activewear can make all the difference. But with prices ranging from $15 leggings to $128 luxury pieces, how do you know where to invest?
This comprehensive guide breaks down the best athleisure brands across every price point, helping you build a versatile activewear wardrobe without breaking the bank—or compromising on quality where it matters most.
Understanding Athleisure: More Than Just Workout Clothes
The athleisure market has exploded to become a $350+ billion global industry. What started as yoga pants worn outside the studio has evolved into a sophisticated fashion category that seamlessly blends performance fabrics with street-style aesthetics.
The key to smart athleisure shopping? Knowing when to save and when to splurge. Not all pieces deserve the same investment level, and understanding the quality markers in activewear can save you hundreds while still looking polished and feeling comfortable.
Budget Athleisure Brands (Under $50)
1. Amazon Essentials
Price Range: $15-$35
Best For: Basic leggings, sports bras, and workout tanks
Amazon's in-house activewear line has surprised fitness enthusiasts with its quality-to-price ratio. Their high-waisted leggings ($25) feature moisture-wicking fabric and a surprisingly supportive waistband. While they won't replace your Lululemons for hot yoga, they're perfect for casual workouts, lounging, and everyday wear.
Pros:
• Unbeatable prices
• Wide size range (XS-3X)
• Easy returns through Amazon Prime
• Solid color basics that match everything
Cons:
• Limited design variety
• Fabric doesn't hold up to intense workouts
• Less compression than premium brands
Worth It For: Basics you'll wear frequently but don't need to last years.
2. Target All in Motion
Price Range: $20-$45
Best For: Trendy activewear that doesn't sacrifice quality
Target's activewear line has become a cult favorite among budget-conscious fitness fans. Their pieces offer inclusive sizing (XXS-4X), on-trend colors, and thoughtful design details like hidden pockets and seamless construction.
The brand's "Seamless High-Waisted 7/8 Leggings" ($30) routinely sell out and rival mid-range competitors. Their sports bras feature adjustable straps and come in A-DD cup sizing—a rarity at this price point.
Pros:
• Fashion-forward designs
• Inclusive sizing with tall and petite options
• Sustainable materials in many pieces
• In-store try-on availability
Cons:
• Popular items sell out quickly
• Quality can be inconsistent across product lines
3. Old Navy Active
Price Range: $15-$40
Best For: Families and bulk wardrobe building
Old Navy's PowerSoft and Elevate lines offer impressive performance features at accessible prices. Their compression leggings ($35) include four-way stretch, moisture-wicking technology, and phone pockets.
Standout Feature: Frequent sales can drop prices to $20-25, making it possible to build an entire activewear wardrobe for under $150.
4. Uniqlo AIRism
Price Range: $20-$40
Best For: Minimalist basics and layering pieces
Japanese retailer Uniqlo brings its signature minimalist aesthetic to activewear. The AIRism line focuses on temperature regulation and seamless comfort, making these pieces ideal for low-impact workouts and athleisure styling.
Budget Brand Verdict: These brands prove you don't need to spend $100+ to look good and feel comfortable. They're perfect for building a foundational wardrobe, trying new fitness activities, or pieces you'll wear occasionally.
Mid-Range Athleisure ($50-$100)
5. Athleta
Price Range: $50-$98
Best For: Sustainable, high-quality pieces with inclusive sizing
Gap's athletic brand strikes the sweet spot between affordability and premium quality. Athleta has earned loyalty through its commitment to sustainability (many pieces use recycled materials), inclusive sizing (XXS-3X), and excellent customer service.
Their "Elation 7/8 Tight" ($89) is often called the "affordable Lululemon alternative," featuring buttery-soft fabric, strategic compression, and a no-slip waistband. The brand's sports bras ($54-$68) offer impressive support even for high-impact activities.
Pros:
• Fair pricing for quality delivered
• Strong sustainability focus
• Excellent return policy
• Pieces designed for real bodies and movement
Cons:
• Occasional quality inconsistencies
• Designs can be more practical than trendy
Investment Tip: Stock up during Athleta's semi-annual sales for 40-50% off.
6. Outdoor Voices
Price Range: $58-$98
Best For: Fashion-forward activewear for the "Doing Things" lifestyle
Outdoor Voices brought a fresh, inclusive approach to athleisure with its "Doing Things" philosophy—celebrating movement of all kinds, not just intense workouts. Their aesthetic leans playful and colorful, perfect for the gym-to-brunch lifestyle.
The "Exercise Dress" ($100) became a viral sensation, proving that activewear can be both functional and fun. Their signature TechSweat fabric offers compression without feeling restrictive.
Pros:
• Unique, Instagram-worthy designs
• Versatile pieces that transition well to streetwear
• Strong community focus
Cons:
• Limited size range compared to competitors
• Some pieces lean more fashion than function
7. Nike & Adidas
Price Range: $40-$100
Best For: Performance-focused athletes and brand recognition
The athletic giants offer extensive ranges spanning budget to premium. Nike's Dri-FIT and Adidas's Climalite technologies deliver reliable moisture management and durability.
Strategic Shopping: Outlet stores and seasonal sales make these brands significantly more affordable, often dropping to $30-50 for quality pieces.
8. Girlfriend Collective
Price Range: $68-$88
Best For: Sustainable activewear made from recycled materials
This eco-conscious brand manufactures all pieces from recycled water bottles and fishing nets. Beyond sustainability, they offer inclusive sizing (XXS-6XL) and transparent pricing.
Their "Compressive High-Rise Legging" ($78) provides firm, sculpting compression without feeling restrictive. The brand's commitment to ethical manufacturing and environmental responsibility appeals to conscious consumers willing to invest a bit more.
Mid-Range Verdict: This price tier offers the best value for regular exercisers. You get significantly better fabric quality, durability, and design than budget options, without luxury pricing.
Investment Athleisure ($100+)
9. Lululemon
Price Range: $98-$148
Best For: High-quality pieces you'll wear constantly
The brand that popularized athleisure as a category continues to set the standard. Lululemon's innovations like Nulu fabric (buttery-soft for yoga), Everlux (quick-drying for training), and Luon (compression for shaping) cater to specific activities.
The iconic "Align Pant" ($118) has achieved cult status for its second-skin feel, though it's better suited for low-impact activities. For workouts, the "Wunder Train" ($118) offers more durability and compression.
Worth the Splurge? If you wear leggings 5+ times per week, Lululemon's quality and longevity justify the investment. Their pieces can last 3-5+ years with proper care.
Pros:
• Industry-leading fabric technology
• Designs tested extensively by athletes
• Quality Guarantee repair program
• Resale value remains high
Cons:
• Premium pricing
• Some pieces prioritize fashion over function
• Can pill with improper care
Investment Strategy: Invest in neutral colors (black, navy, grey) that won't go out of style. Save money on trendy colors by choosing budget brands.
10. Alo Yoga
Price Range: $88-$168
Best For: Fashion-forward activewear for studio to street
Alo has become the brand of choice for influencers and celebrities, offering elevated designs that look as good on Instagram as they perform in class. Their pieces blur the line between activewear and ready-to-wear fashion.
The "Airlift Legging" ($118) features strategic compression and a flattering high waist, while their sports bras ($58-$88) often feature trendy details like cutouts and strappy backs.
Pros:
• Fashion-forward designs
• Premium fabric quality
• Pieces transition seamlessly to everyday wear
Cons:
• Price doesn't always reflect performance advantages
• Sizing runs small
• More delicate than workhorse brands
11. Sweaty Betty
Price Range: $95-$145
Best For: British-inspired designs with performance features
This London-based brand offers sophisticated styling with robust performance features. Their "Power Leggings" ($110) include strategic compression zones and sculpting technology.
12. Varley
Price Range: $108-$148
Best For: Minimalist luxury activewear
For those seeking understated elegance in activewear, Varley delivers premium fabrics and sophisticated neutrals. Their pieces are investment-worthy for building a cohesive, elevated athleisure wardrobe.
Luxury Verdict: Investment brands make sense for your most-worn pieces or activities where performance matters. A $128 pair of leggings you wear three times weekly for three years costs about $0.27 per wear—solid value.
Budget vs. Splurge: The Strategic Approach
Where to Splurge:
1. Leggings You'll Wear Constantly
High-quality leggings with proper compression and moisture-wicking are worth the investment if you wear them 3+ times per week. Cost per wear drops significantly with regular use.
2. Sports Bras for High-Impact Activities
Support and durability matter here. A $68 sports bra that properly supports you through years of running beats replacing $25 bras every six months.
3. Pieces for Intense Workouts
If you're doing hot yoga, CrossFit, or long-distance running, invest in pieces designed for those specific activities. Performance features become crucial.
Where to Save:
1. Loungewear and Low-Impact Pieces
If you're primarily wearing athleisure for comfort rather than performance, budget brands offer excellent options.
2. Trendy Colors and Prints
Fashion-forward colors and patterns go out of style quickly. Invest in neutral basics; have fun with budget brands for trends.
3. Tops and Layers
T-shirts and sweatshirts typically see less wear and tear than bottoms. Budget options often suffice here.
4. Pieces You're Trying Out
New to yoga? Start with budget gear before investing in studio-quality pieces.
Comparison Chart: Budget vs. Mid-Range vs. Luxury
Styling Athleisure: Gym to Street
The beauty of modern athleisure is its versatility. Here's how to elevate your activewear beyond the gym:
The Foundation Formula:
1. **Start with neutral leggings** (black, navy, or grey)
2. **Add an oversized sweatshirt or denim jacket**
3. **Swap sneakers strategically** (chunky sneakers or sleek minimalist styles read more "street")
4. **Accessorize** with a structured bag, jewelry, or sunglasses
Quick Outfit Ideas:
Brunch Look: Black Align Pants + cropped hoodie + white sneakers + crossbody bag
Errands Outfit: Joggers + fitted tank + oversized blazer + slides
Work-From-Home: Matching set (coordinated leggings + sports bra + cardigan) for polished Zoom calls
Weekend Casual: Biker shorts + oversized band tee + chunky sneakers + baseball cap
Styling Tips by Body Type:
Petite: Cropped lengths (7/8) prevent bunching; avoid oversized proportions on top and bottom simultaneously
Tall: Look for brands with "tall" lines (Athleta, Old Navy); 28-29" inseams prevent awkward length
Plus-Size: Brands with extended sizing (Girlfriend Collective, Athleta) offer better fit than straight sizing stretched larger
Athletic Build: Compression fabrics create smooth lines; look for wider waistbands for comfort
Sustainable & Ethical Athleisure
As activewear consumption grows, so does awareness of its environmental impact. Several brands are leading the sustainability charge:
Girlfriend Collective - 100% recycled materials from water bottles and fishing nets
Patagonia - Repair programs and recycled fabrics; donates 1% to environmental causes
Athleta - B-Corp certified; committed to fair labor and sustainable materials
Wolven - Uses recycled plastic bottles; partners with environmental organizations
Shopping Sustainably:
• Buy less, choose well, make pieces last
• Consider secondhand (Poshmark, ThredUp, and Mercari have extensive activewear)
• Care properly (wash cold, air dry) to extend life
• Participate in brand recycling programs
Care Tips to Extend Lifespan
Protect your investment with proper care:
1. **Wash in cold water** - Preserves elasticity and prevents fading
2. **Skip the dryer** - Heat breaks down elastic fibers; air dry instead
3. **Use gentle detergent** - Avoid fabric softeners that coat moisture-wicking fibers
4. **Wash similar colors** - Prevents dye transfer
5. **Turn inside out** - Protects outer surface from friction
6. **Don't over-wash** - Unless visibly soiled or sweaty, athleisure can be worn multiple times
7. **Store properly** - Fold rather than hang to prevent stretching
The Bottom Line: Building Your Perfect Athleisure Wardrobe
The ideal athleisure wardrobe mixes strategic investments with smart budget finds:
The Essential Starter Wardrobe ($300-400):
• 2 pairs quality black leggings (1 budget, 1 investment): $100-150
• 1 pair colorful or printed leggings (budget brand): $25-35
• 2-3 sports bras (mix of budget and mid-range): $80-120
• 2-3 workout tops (budget friendly): $40-60
• 1 quality sweatshirt or jacket (mid-range): $60-80
The Seasoned Athlete Wardrobe ($600-800):
• 4-5 pairs of leggings (mix of mid-range and luxury): $300-400
• 4-5 sports bras (quality investment): $200-300
• Multiple tops and layers: $100-150
• Specialty pieces (joggers, shorts, dresses): $100-200
Remember: Cost per wear is more important than upfront cost. A $128 pair of Lululemon leggings worn 200 times costs $0.64 per wear. A $25 pair worn 20 times costs $1.25 per wear.
Find Your Perfect Athleisure Look with LOOQS
Overwhelmed by options? LOOQS uses AI to help you discover outfit combinations that match your style, budget, and lifestyle. Whether you're building an athleisure wardrobe from scratch or looking for fresh ways to style your existing pieces, LOOQS provides personalized recommendations that make getting dressed effortless.
From gym-ready looks to street-style outfits, LOOQS helps you maximize your athleisure wardrobe—at every price point.
Final Thoughts
The athleisure revolution has democratized comfortable, functional fashion. Whether you're investing in luxury Lululemon or building a budget-friendly wardrobe from Target, the best athleisure is what makes you feel confident and comfortable.
Mix price points strategically, care for your pieces properly, and don't let price tags dictate your worth. The perfect athleisure wardrobe is the one that works for your body, lifestyle, and budget—no matter what the label says.